摘要
远程开放教育是以学生自主学习为主的教育模式,它与普通高校的教育模式有着根本的区别。因此,在远程开放教育中,课程教学模式必须进行创新才能达到人才培养的目标。“远程开放教育条件下工商管理专业主干课程教与学模式改革课题组”构建了任务驱动型教学模式。本文介绍了这一教学模式在《市场营销学》课程的教学实践中的运用情况,剖析了这种教学模式的优点,也提出了运用任务驱动型教学模式需要注意的问题。
Modern Open & Distance Education is a education mode different from the common university education mode, which rely on student independence study. Therefore, the course teaching mode must create to attain the target of talented person educates. The studying team of “ the main course teaching & learning mode reform in Administration Management in Modern Open & Distance Education ” set up task-driving teaching mode. Thepaper introduce how Task-driving teaching mode used in Marketing Mangement and analyzed the advantage of it. This paper also mention main problem of using task-driving teaching mode.
出处
《安阳师范学院学报》
2005年第6期75-77,共3页
Journal of Anyang Normal University
基金
海南省教育厅2003年科研资助项目(Hjsk200335)
关键词
教学模式
市场营销学
研究性学习
任务驱动
the teaching mode
marketing management
inquiry leaning
task-driving