期刊文献+

战略联盟的组建、管理和发展 被引量:5

Strategic Alliances:Formation,Implementation and Evolution
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摘要 随着经济全球化,企业之间的竞争方式也发生了巨大的变化,战略联盟越来越多地被企业采用。本文在梳理战略联盟的有关理论的基础上,对战略联盟中有关战略联盟伙伴的选择、联盟的风险、联盟的管理、知识转移和联盟文化等若干主要问题进行了探讨。最后针对我国企业实施战略联盟的实际情况,提出了相应的发展策略。 With the globalization. the competitive mode of corporations is changed. More and more corporations a- dopt strntegic alliances, In this paper. we discussed some basic theories of strategic alliances and researched alliances choosing. alliances risk. alliances governance. knowledge transfer and alliances culture. Finally, analyzed the present situation of strategic alliances in Chinese and make a com- ment.
作者 徐飞 章人君
机构地区 上海交通大学
出处 《上海管理科学》 2003年第6期4-6,共3页 Shanghai Management Science
关键词 战略联盟 联盟风险 联盟管理 知识转移 联盟文化 发展策略 去业管理 strategic alliances alliances risk alliances culture knowledge transfer
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参考文献8

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同被引文献24

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