摘要
交易双方的信息不对称导致了假冒伪劣现象。在生产企业和商业企业的交易与商业企业和消费者的交易中,交易 的双方都存在信息不对称,后一交易中的程度一般更严重。以往对假冒伪劣现象的分析,往往集中在生产企业的制假,而忽 视商业企业的售假。本文从对商业企业售假和售真的行为分析入手,试图探求解决我国假冒伪劣现象泛滥的途径。
The information asymmetry between the seller and the purchaser result in the false and inferior phenomenon . On the one hand it exists between the manufacturer and the commercial enterprise, the other exists between the commercial enterprise and the consumer. It is more severe in the latter, but much more attention has been paid to the manufacturer than the commercial enterprise. In this article, some methods will be given to hold down the false and inferior phenomenon through the analysis of the commercial enterprise.
出处
《经济与管理》
2004年第8期88-89,92,共3页
Economy and Management
关键词
信息不对称
假冒伪劣
商业企业
information asymmetry
the false and inferior
commercial enterprise