摘要
应用SWOT(优势-劣势-机遇-挑战分析法)方法,分析了海峡两岸民间信仰文化旅游开发中的源流、资金及市场优势;分析了海峡两岸民间信仰文化旅游开发中的资源、产品及合作劣势;论述了海峡两岸民间信仰文化旅游开发中的交通发展和旅游发展机遇以及海峡两岸民间信仰文化旅游开发中的国内和国际竞争挑战。
This paper applies SWOT analysis method to discuss the origin, fund and market superiorities in the tourism exploitation of the folk belief cultures between Fujian and Taiwan, to expound the resources, products and cooperation weaknesses in the tourist exploitation of the folk belief cultures between Fujian and Taiwan, to elaborate transportation development, tourist development opportunities and to expound the domestic and international competition threads in the tourism exploitation of the folk belief cultures between Fujian and Taiwan.
出处
《重庆师范大学学报（自然科学版）》
CAS
2004年第2期72-75,共4页
Journal of Chongqing Normal University:Natural Science
基金
国家科学技术软课题项目(2003DGQ3D112)
