摘要
旅行社业务年检实行量化考核的尝试湛宇燕夏文斌长沙市旅游局企管科近几年来，随着我国旅游业的蓬勃发展，旅行社的数量也逐年增加，如何抓好旅行社这一新型服务业的管理，提高他们的服务质量，树立良好的整体旅游形象，是摆在旅游行政管理部门面前的重要课题。而采取对旅...
AbstractThe travel services carry out the annual business test every year is one of the important means to strengthen their management. The author holds that the travel services should work out the quantitative test criteria according to the following principles:1.the principle of integrating science with feasibility;2.the principle of combining dynamic with operativeness;3.the principle of comparability.This article also introduces in detail the contensts of criteria and classification of the quantitative test.
出处
《旅游学刊》
CSSCI
北大核心
1996年第6期11-14,60,共5页
Tourism Tribune
