摘要
运用市场价格竞争理论,分析了第三方支付平台的快速发展对一般性金融服务价格的影响,并结合金融机构一般性金融服务发展现状,就金融机构在一般性金融服务当中如何应对第三方支付平台冲击提出了对策建议,以期为金融机构价格决策提供有益参考。
This article analyses how the rapid development of the third party payment platform impacts on the prices of general financial services based on market price competition theory and make a suggestion on how financial institutions deals with the impacts from the third-party payment platform in general financial services.
出处
《价格月刊》
北大核心
2014年第4期9-12,共4页
关键词
第三方支付平台
商业银行
价格策略
third-party payment platform commercial bank price strategy
