摘要
数字时代,新科技正在为人类社会书写着一场前所未有的变革。人工智能、5G、VR……科技的更迭与技术的革新在不断改变人们的生产方式、生活习惯、价值观念、审美态度,并深刻影响着艺术的发展走向,为艺术创作及传播带来新的机遇。在互联网及数字技术越来越飞速发展的今天,如何借乘科技之翼为舞蹈传播注入新的发展力量成为舞蹈工作者共同面对的崭新课题。文章站在具有商业性、流行性、娱乐性和普及性特征的大众文化视域,依托各类网络数据的实证分析比较,讨论舞蹈艺术如何借助新科技进行有效传播,并试图总结出可供广大创作者、从业者借鉴的行之有效的传播策略。
In the age of digital navigation,new technologies are shaping an unprecedented transformation for human society.Artificial Intelligence,5G,VR......technological innovation is constantly changing people’s modes of production,lifestyles,values and concepts,and aesthetic attitudes,and profoundly affecting the direction of art development,bringing new opportunities for artistic creation and communication.With the rapid development of the Internet and digital technology,how to take advantage of science and technology to inject new development force into dance communication has become a new topic for dance practitioners.From the perspective of mass culture with its commercial,popular,entertaining,and popularized characteristics,and based on the empirical analysis and comparison of various online data,this paper discusses how to spread dance art effectively with the help of new technology,and tries to provide an effective communication strategy for dance creators and practitioners.
作者
孙沁思
SUN Qin-si(ByteDance,Beijing 100080,China)
出处
《北京舞蹈学院学报》
北大核心
2024年第1期29-36,共8页
Journal of Beijing Dance Academy
关键词
数字时代
新科技手段
新媒体
舞蹈传播
digital era
new technological means
new media
dance communication
