从理论上分析海事电子产品销售网络和售后服务网络的重要性、多样性和销售网络建立的原则、目标。深入分析成功案例(AIS Class A船载应答机的销售和售后服务网络建立及策略),其中内容主要包括产品市场容量、产品销售的特点、建立产品销...从理论上分析海事电子产品销售网络和售后服务网络的重要性、多样性和销售网络建立的原则、目标。深入分析成功案例(AIS Class A船载应答机的销售和售后服务网络建立及策略),其中内容主要包括产品市场容量、产品销售的特点、建立产品销售网络的战略意义、销售网络构架、销售网络机构职责、开发销售网络的策略、建立售后服务网络的分析,将理论用于实践,从实践中总结理论。展开更多
Based on the introduction of the natural and geographical conditions in Bayingolin Mongol Autonomous Prefecture in Xinjiang(Bazhou),development status of Korla Fragrant Pear is introduced from the two aspects of the p...Based on the introduction of the natural and geographical conditions in Bayingolin Mongol Autonomous Prefecture in Xinjiang(Bazhou),development status of Korla Fragrant Pear is introduced from the two aspects of the production status and the storage and processing status of Korla Fragrant Pear.Among them,production status of Korla Fragrant Pear is analyzed from the aspects of the rapid growth of planting area and the stable growth of output.And the storage and processing status of Korla Fragrant Pear is introduced from the aspects of the development status of the storage industry the development status of processing industry,and the status of domestic and foreign marketing.Problems in the industrialization development of Korla Fragrant Pear in Bazhou are analyzed,such as the weak protection of brand and lack of external propaganda,the imperfect benefit affiliating mechanism between leading enterprises and peasant households,and the marketing network of Korla Fragrant Pear and single mode of marketing.Countermeasures for the acceleration of the industrialization development of Korla Fragrant Pear in Bazhou are put forward,such as making great effort at publicity,brand establishment and counterfeit prevention,cultivating leading enterprises,reducing market risk,implementing industrialization development,adopting various marketing forms and actively developing domestic and international markets.展开更多
文摘从理论上分析海事电子产品销售网络和售后服务网络的重要性、多样性和销售网络建立的原则、目标。深入分析成功案例(AIS Class A船载应答机的销售和售后服务网络建立及策略),其中内容主要包括产品市场容量、产品销售的特点、建立产品销售网络的战略意义、销售网络构架、销售网络机构职责、开发销售网络的策略、建立售后服务网络的分析,将理论用于实践,从实践中总结理论。
文摘Based on the introduction of the natural and geographical conditions in Bayingolin Mongol Autonomous Prefecture in Xinjiang(Bazhou),development status of Korla Fragrant Pear is introduced from the two aspects of the production status and the storage and processing status of Korla Fragrant Pear.Among them,production status of Korla Fragrant Pear is analyzed from the aspects of the rapid growth of planting area and the stable growth of output.And the storage and processing status of Korla Fragrant Pear is introduced from the aspects of the development status of the storage industry the development status of processing industry,and the status of domestic and foreign marketing.Problems in the industrialization development of Korla Fragrant Pear in Bazhou are analyzed,such as the weak protection of brand and lack of external propaganda,the imperfect benefit affiliating mechanism between leading enterprises and peasant households,and the marketing network of Korla Fragrant Pear and single mode of marketing.Countermeasures for the acceleration of the industrialization development of Korla Fragrant Pear in Bazhou are put forward,such as making great effort at publicity,brand establishment and counterfeit prevention,cultivating leading enterprises,reducing market risk,implementing industrialization development,adopting various marketing forms and actively developing domestic and international markets.
