摘要
从体验经济视角出发,阐述了体育旅游与体验经济的关系,并把体育旅游分为娱乐类体育旅游、教育类体育旅游、审美类体育旅游、刺激类体育旅游四类旅游形式,并为体育旅游营销提供合理化建议。
This paper elaborates the relationship between sports tourism and experiential economy from the perspective of experiential economy. Based on it, it classifies sports tourism into four forms: recreational, educational, aesthetic and stimulating sports tourism. Further more, it puts forward a series of helpful advice and feasible plans for the development of sports tourism.
出处
《西安体育学院学报》
北大核心
2004年第3期25-27,共3页
Journal of Xi'an Physical Education University
