摘要
目的探讨应用NBA企业管理原理,高质量、高效率地实现护理服务产品运作、营销管理和人力资源成本最低化。方法根据产科住院人数多少与季节有相关性和产科护士专业性较强的特点,按A、B、C标准动态编配护士。结果建立了一支多层次的护理队伍,提高了临床护理质量,降低了人力资源成本。结论有利于运作管理中实现过程再造,有利于市场营销中实现竞争性优势,有利于人力资源管理中实现成本领先。
Objective: To investigate how to accomplish high quality and efficient attendance service products operation ,sales management and the lowest human resources cost using NBA business management principles. Methods: Disposed nurses dynamically according to A、B、C standard plans on the basis of the distinguishing features that the maternity inpatients number was related to season and maternity nurses had more powerful profession characters. Results: Have built a contingent of many gradations attendance troop, improved clinical attendance quality and reduced human resources costs. Conclusions: It will benefit the hospital to accomplish reproducing in the operation management, the competition superiority on market operation and sales, and accomplish cost priority in human resources management.
出处
《现代医院》
2004年第2期56-58,共3页
Modern Hospitals
关键词
产科护士
市场营销
人力资源
专科护士
运作管理
护理质量
护理队伍
Operation management, Market operation and sales, Human resources, Professional nurses, Dynamic disposition
