摘要
高职校外实训基地在高职人才培养中占有十分重要的地位。本文从高职营销专业的特点入手,分析了高职营销专业在建立校外实训基地时应注意的一些问题,并就其校外实训基地的建立提出了相应的实施方案。
The outside class practising base plays an important role in cultivating students of higher vocational colleges. Based on the characteristics of the marketing speciality, this thesis analyzes some problems worth our attention in establishing the outside class practising base. Meanwhile it points out some measures to be taken in establishing outside class practising base.
出处
《温州职业技术学院学报》
2003年第4期83-85,共3页
Journal of Wenzhou Polytechnic
关键词
高等职业技术教育
营销专业
校外实习
实习基地
企业合作
Marketing speciality of higher vocational colleges
Outside class practising base
Cooperation between schools and enterprises
Professional entity
