摘要
商标设计归属于图形设计,设计原则讲究色彩醒目、独特美观、简练显著。但是设计的商标如果没有获得注册,就没有市场通行证,充分了解商标法中对商标设计的规定是设计出合格商标的前提。一个富有创意,精心设计的商标给企业带来的不仅是响誉全国乃至世界的知名度,而且还有可观的经济收益。
Trademark design is part of graphic design. Being eye-catching, unique, beautiful and concise are the main design principles.-However, if the designed trademark is not registered, it cannot get into the market. a full understanding of trademark design rules specified in Trademark-Law is a prerequisite for qualified trademarks. An innovative and well-designed trademark will bring to the enterprise not only-a worldwide reputationbut also considerable economic benefits.
出处
《设计》
2017年第7期38-39,共2页
Design
关键词
商标设计
规则
功能
Trademark design
Rule
Function
