摘要
高职课程标准是教育质量在高职教育阶段应达到的具体指标。通过界定高职课程标准的内涵,分析了高职课程标准研究与应用的现状,以市场营销策划课程为例,指出高职课程标准的设计过程及具体内容,并对高职课程标准实施在课程教学设计、教学组织、教学考核和教学效果等方面的影响进行比较。
The curriculum standard of higher vocational education is the concrete index of education quality in higher vocational education .By defining the connotation of higher vocational curriculum standards , analyzing the present situation of research and application of higher vocational curriculum standards , taking marketing planning course as an example , the paper points out the design process and concrete content of higher vocational curriculum standard , and compares the influence on teaching design , teaching organization , teaching evaluation and teaching effect after the implementation of the curriculum standards in higher vocational colleges .
出处
《南方职业教育学刊》
2015年第6期50-55,61,共7页
Journal of Southern Vocational Education
基金
江苏省教育科学"十二五"规划研究项目"高职专业建设标准和课程标准研究"(C-c/2013/03/011)
关键词
高职院校
课程标准
市场营销
higher vocational education
curriculum standard
Marketing planning
