摘要
"逆文化"现象是21世纪全球网络跨文化传播日渐严重、不可忽略的文化失衡趋势。中国网络新闻传播的逆文化特征表现为:对中国传统文化的冷漠与悖逆,以及与外来文化共融中产生的文化变异。如何调控网络传播的逆文化状态,将成为21世纪中国网络媒体及新闻传播理论界无法回避的重要课题。
The reverse-cultural phenomena is the culture-unbalanced trend of the global network cross-cultural transmission in the 21st century,which is gradually beyond ignorance.The reverse-cultural feature of China's network news transmission is the apathy and treason to Chinese traditional culture and the cultural variation which is produced by amalgamating with the foreign culture.How to adjust the reverse-cultural status of network news will be an important and unavoidable project in the 21st cenyury for China network medium and the news transmission theory field.
出处
《湖北民族学院学报（哲学社会科学版）》
2002年第5期105-109,共5页
Journal of Hubei Minzu University：Philosophy and Social Sciences
关键词
网络新闻
跨文化传播
逆文化现象
文化共享
中国
network news
cross-cultural transmission
reverse-cultural phenomena
cultural share
