摘要
新媒体指的是利用先进技术手段促进信息高效传播的媒体形态,其凭借即时性、交互性等优势被应用于众多领域。尤其是步入新媒体时代后,新媒体和人们的日常生活与工作的联系愈发密切,其重要性毋庸置疑。在此大趋势下,艺术设计也需把握好新媒体时代的优势,充分利用各类新媒体平台促进艺术文化的有效传播。
New media refers to the media form that uses advanced technology and means to promote the efficient dissemination of information,and it is applied in many fields with its advantages of immediacy and interaction.Especially after entering the new media era,the connection between new media and people's daily life and work becomes more and more closely related,and its importance is beyond doubt.Under this general trend,art design also needs to grasp the advantages of the new media era,and make full use of various new media platforms to promote the effective dissemination of art and culture.
作者
颜钰姗
YAN Yushan(The Open University of Xi'an,Xi'an 710043,China)
出处
《鞋类工艺与设计》
2024年第17期72-74,共3页
SHOES TECHNOLOGY AND DESIGN
关键词
新媒体时代
艺术设计
文化传播
new media era
art and design
cultural communication
