摘要
目的在交互叙事视域下,研究景区公共设施的沉浸式体验设计方法及设计实践。方法通过分析和研究交互叙事的特点及构成要素,进一步探索交互叙事与创造沉浸式体验之间的关系,总结沉浸式体验过程中的核心触点。推导景区公共设施沉浸式体验设计方法,非线性的游览动线、跨媒介的感官与空间沉浸、故事性的体验价值,通过构建交互叙事情境得出调研分析、功能转化、项目设计、原型展示的体验设计流程框架,并以苏州金鸡湖桃花岛游览项目为例进行体验应用设计,验证方法的可行性和有效性。结论设计者通过编码叙事空间、叙事内容,以非线性结构构建叙事情境,并设置游览动线,提取当地的文化和历史作为故事主题,运用跨媒介的叙事手段打造数字化公共设施,利用新媒体技术调动体验者的五感,优化沉浸式交互体验,建立多维沉浸体验,使体验者全身感官与周围环境交融,达到身临其境的沉浸效果。
The work aims to study the immersive experience design method and design practice of public facilities in scenic spots from the perspective of interactive narrative.Based on analysis and research on the interactive narrative fea-tures and constituent elements,the relationship between interactive narration and creating immersive experiences were explored,and the core contacts in the process of immersive experience were summarized.The immersive experience de-sign methods of public facilities in scenic spots were deduced as follows:nonlinear tour line,cross-media sensory and spatial immersion,story experience value.Through the construction of interactive narrative contexts,the experience de-sign process framework of investigation and analysis,function transformation,project design and prototype display was obtained.The feasibility and effectiveness of the method were verified by the experience and application design of the Jinji Lake Taohua Island Project.In conclusion,designers encode narrative spaces and narrative contents,create narrative situations and set tour lines through non-linear narrative.Local culture and history were extracted as story themes.Cross-media narrative means are used to build digital public facilities.The new media technology is used to mobilize the five senses of experiencers,optimize the immersive interactive experience,build a multi-dimensional immersion experi-ence,to blend the whole body senses of experiencers with the surrounding environment to achieve an immersive effect.
作者
柴彦宇
殷亦赫
CHAI Yanyu;YIN Yihe(Wuxi City College of Vocational Technology,Jiangsu Wuxi 214153,China;Southeast University,Nanjing 211189,China)
出处
《包装工程》
CAS
北大核心
2024年第16期403-412,共10页
Packaging Engineering
基金
国家社科基金艺术学重点项目(20AC003)。
关键词
交互叙事
景区
公共设施
沉浸式体验
interactive narrative
scenic spot
public facilities
immersive experience
