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用户创业者与用户社区如何影响创业绩效提升?

How do User Entrepreneurs and User Communities Affect Entrepreneurial Performance Improvement?
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摘要 用户创业绩效反映了用户创业活动的结果与成效。然而现有研究侧重于探讨用户创业的前因机制及形成过程,对创业绩效提升的结果机制关注不足。本文以21家用户创业企业为案例,运用模糊集定性比较分析(fsQCA)方法,探讨用户创业者与用户社区层面的关键因素对创业绩效提升的联动效应与路径选择。研究发现:(1)用户创业者与用户社区的单个条件变量不足以揭示创业绩效提升的内在机理,但用户创业者先前经验和用户社区成员参与度在其中发挥了重要作用。(2)高创业绩效存在3条驱动路径,包括大型活跃用户社区中通才型用户创业、多元活跃用户社区中通才型用户创业和经验型用户创业,其中其他条件相同的情境下用户创业者受教育程度、用户社区规模与成员背景多元化之间任意两个条件变量的组合均可推动创业绩效的提升。(3)非高创业绩效存在2条驱动路径,包括沉默用户社区中经验型用户创业和通才型用户创业,非高创业绩效与高创业绩效的驱动路径并不对立,在用户社区成员参与度低的情况下,即使是通才型用户和经验型用户,也不能实现高创业绩效。研究结论揭示了用户创业绩效提升的多重驱动路径,为用户创业的实践活动提供指导和借鉴意义。 User entrepreneurship is emerging as a unique form of entrepreneurship,and more scholars have found that user-founded firms are more likely to achieve improved entrepreneurial performance.However,the reasons behind it have not been deeply revealed.Therefore,this paper analyzes the key factors affecting user entrepreneurial performance improvement at the user entrepreneur level and user community level from a configuration perspective.Using 21 user entrepreneurial enterprises as case samples,this paper applies the fsQCA method to explore the multiple and concurrent impacts of the configuration effect of five conditions at the user’s own level and user community level on user entrepreneurial performance improvement,and reveals the complex mechanism of cause and effect.The findings are as follows:First,no single factor at the user entrepreneur level and user community level is necessary for high entrepreneurial performance,but the prior experience of user entrepreneurs and the member involvement of user communities play a more universal role.Second,there are three driving paths for high entrepreneurial performance:the education level of user entrepreneurs,the size of user communities,and the diversity of member backgrounds.Third,there are two driving paths for non-high entrepreneurial performance,which are causally asymmetric to the driving paths for high entrepreneurial performance.Based on the above findings,the following insights are obtained:User entrepreneurs accumulating prior experience is a prerequisite for improving user entrepreneurial performance;user communities need to create an active community atmosphere by motivating community members to actively participate in entrepreneurial activities to promote user entrepreneurial performance improvement;user entrepreneurs need to choose suitable user communities to jointly carry out entrepreneurial activities to improve user entrepreneurial performance,taking into account their actual situation.The future directions are as follows:Provide theoretical support
作者 尹苗苗 刘鑫怡 冯心莹 Yin Miaomiao;Liu Xinyi;Feng Xinying(School of Business and Management,Jilin University,Changchun 130012,China)
出处 《外国经济与管理》 北大核心 2024年第5期36-50,共15页 Foreign Economics & Management
基金 国家自然科学基金面上项目(71972085) 国家自然科学基金重大项目(72091310,72091315)。
关键词 用户创业 用户社区 组态效应 创业绩效 user entrepreneurship user community configuration effect entrepreneurial performance
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