摘要
在现代传媒技术发展背景下,全媒体传播成为档案资源传播的主要路径。探究档案资源全媒体传播的框架与方法对推动档案资源全面传播、促进档案事业发展、落实国家文化数字化战略具有重要现实意义。梳理全媒体和档案资源全媒体传播的概念内涵,并基于此总结档案资源全媒体传播的现实意义,从内容制作、平台选择、用户体验三个维度形成档案资源全媒体传播的框架,进而提出整合档案资源全媒体传播内容、健全档案资源全媒体传播平台和优化档案资源全媒体传播用户体验这三种方法,以期为档案资源全媒体传播实践提供有益参考。
With the development background of modern media technology,all-media communication has become the main path of archival resource communication.Exploring the framework and methods of all-media communication of archival resources is of great practical significance for promoting the overall communication of archival resources,promoting the development of archives career and implementing the national cultural digitization strategy.The conceptual connotation of all-media and all-media communication of archival resources are introduced,and based on this,the practical significance of all-media communication of archival resources is summarized,and a framework of all-media communication of archival resources is formed from three dimensions:content production,platform selection and user experience.Then,three methods including integrating the content of archival resources'all-media communication,perfecting the platform of archival resources'all-media communication and optimizing the user experience of archival resources'all-media communication are proposed in order to provide useful reference for the practice of archival resources'all-media communication.
作者
何淼
He Miao(College of Cultural,Media and Art Design,Liaoning University of Technology,Jinzhou 121000)
出处
《山西档案》
北大核心
2024年第3期167-170,共4页
Shanxi Archives
基金
辽宁省教育厅2023年度高校基本科研项目“基于‘数字辽宁’的传统文化创造性转化与传播路径研究”(项目编号:JYTMS20230871)。
关键词
档案资源
全媒体传播
传播框架
Archival resources
All-media communication
Communication framework
