摘要
应用QC提升产品防伪能力,通过现状调查找出消费者质疑产品真伪的原因为:防伪标二维码被多次扫码,真实消费者非第一扫码人。为此,通过QC活动,消除消费者对产品真伪性的质疑问题,提高产品防伪能力,使消费者满意度提升。
Application QC improve product anti-counterfeiting ability,through the status quo survey to find out the reason of consumers query the product authenticity is:anti-counterfeit label QR code be Scanned many times,real consumers not the first person to scan the QR code,therefore,through QC activities,eliminate the questions of consumer query the product authenticity,improve the satisfaction of customer.
作者
朱前娜
续艳鑫
ZHU Qianna;XU Yanxin(Shanxi Xinghuacun Fenjiu Group Liquor Development Zone Co.,Ltd.,Fenyang 032200,Shanxi,China)
出处
《酿酒》
CAS
2024年第3期114-117,共4页
Liquor Making
关键词
QC活动
防伪
标准化应用
QC activity
Anti-fake
Standardized application
