摘要
新时代党和国家对主题出版寄予深厚期望,以开放包容的心态接受其在跨媒介叙事领域中的发挥。主题出版以打破常规、敢于尝试的实践路径,拓展了其在出版业的活动边界,同时也给学界提供了与时俱进的研究思路。基于当今叙事学的发展现状及主题出版的有力发展趋势,分析强调主题出版深度应用跨媒介叙事的重要性及必要性,最终提出开放渠道建设、引导受众参与、重视语境主义等远景瞭望。
In the new era,the Party and the nation have high hopes for theme publishing,and expect it to play its role in the field of cross-media narrative with an open and inclusive mind.Theme publishing,by breaking conventions and blazing new trails,has expanded its activity boundaries in the publishing industry and provided the academia with research ideas that keep up with the times.Based on the development status of narrative studies and the powerful trend of theme publishing,this paper analyzes the importance and necessity of emphasizing the full application of cross-media narrative in theme publishing.It finally proposes the prospect of constructing open channels,guiding audience participation and emphasizing contextualism,etc.
作者
夷宸昊
YI Chen-hao(Publicity Department of CPC Yizheng Committee,Yangzhou 211400,China)
出处
《扬州教育学院学报》
2024年第1期65-69,共5页
Journal of Yangzhou College of Education
关键词
主题出版
跨媒介
叙事学
theme publishing
cross media
narratology
