摘要
媒介技术的进步促使有声读物需要在新的媒介技术框架下进行理念创新与实践创新。文章以媒介可供性为理论路径,从生产可供性、价值可供性、移动可供性、社交可供性、感知可供性、情感可供性六方面剖析了有声读物生产传播的实践逻辑。此分析过程是对西方引进理论媒介可供性在中国互联网情境下的实践探索和本土适应。为全面增强有声读物的可供性与服务力,文章进一步从内容生态范式革新、情感性移动阅读场景构建、社群成员身份认同强化、身体全感官要素激活等维度勾勒出有声读物出版创新的新图景。
Taking the media availability as the theoretical path,this study analyzes the practical logic of the production and dissemination about audiobooks from six aspects respectively:production availability,value availability,mobile availability,social availability,perceptual availability,and emotional availability.This analysis process is the practical exploration and local adaptation of the western introduction theorymedia availability in the context of China's Internet.In order to comprehensively enhance the availability and service capabilities of audiobooks,this study further outlines a new landscape of audiobook publishing innovation from the following dimensions:innovating the content ecological paradigm,constructing emotional mobile reading scenes,strengthening community member identity,and activating the full sensory elements of the body.
作者
卫玎
王宇
WEI Ding;WANG Yu(School of Cultural Industries Management,Communication University of China,Beijing,100024,China;The National Centre for Communication Innovation Studies,Communication University of China,Beijing,100024,China)
出处
《编辑之友》
CSSCI
北大核心
2024年第4期28-33,共6页
Editorial Friend
关键词
有声读物
媒介可供性
听觉文化
出版创新
audiobook
media availability
auditory culture
publishing innovation
