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基于适老化需求的老年保健食品包装设计研究

Research on Packaging Design of Elderly Health Food Based on Aging Friendly Needs
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摘要 本研究针对老年保健食品包装设计中存在的问题进行了深入分析,发现当前老年食品包装在信息传达、感官适应性及材质选择方面难以满足老年群体的特殊需求。基于此,本文提出应从简化信息呈现、强化视觉系统性、增强包装材质的感官友好度等方面着手,优化老年食品包装设计,采用层次化信息组织、清晰的功效识别要素及感官适应性设计,有效减轻老年人使用产品时的认知与操作负担,提升其使用体验,更好地满足老年群体健康饮食的需求。 This study conducted an in-depth analysis of the problems in the packaging design of elderly health food and found that the current elderly food packaging is difficult to meet the special needs of the elderly population in terms of information communication,sensory adaptability,and material selection.Based on this,this article proposes to optimize the packaging design of elderly food by simplifying information presentation,strengthening visual systematicity,and enhancing the sensory friendliness of packaging materials.By adopting hierarchical information organization,clear efficacy identification elements,and sensory adaptability design,it can effectively reduce the cognitive and operational burden of elderly people when using products,improve their user experience,and better meet the needs of healthy eating for the elderly population.
作者 由晓东 杜可欣 YOU Xiaodong;DU Kexin(Yantai New Era Health Industry Co.,Ltd.,Yantai 264000,China)
出处 《食品安全导刊》 2024年第4期160-162,共3页 China Food Safety Magazine
关键词 老年保健食品 适老化设计 包装优化 感官适应性 elderly health food aging friendly design packaging optimization sensory adaptability
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