摘要
在经济全球化不断深入的背景下,活跃的国际贸易对包装设计提出了更高的要求。在包装设计中如何融入民族精神和文化元素成为设计师的关注重点。本文以举例论证的研究方法,对中国传统图案在糕点包装设计中应用的实例进行分析研究,阐述了中国传统图案融入包装设计的方法。通过实例分析,试图引起设计者对中国传统文化的关注,为打造具有中国特色文化属性的包装设计提供些许参考。
In the context of deepening economic globalization,active international trade has put forward higher requirements for packaging design.How to integrate national spirit and cultural elements into packaging design has become a focus of attention for designers.This article analyzes and studies the application of traditional Chinese patterns in pastry packaging design through examples,and elaborates on the method of integrating traditional Chinese patterns into packaging design.By analyzing examples,this article attempts to draw designers'attention to traditional Chinese culture and provide some reference for creating packaging designs with Chinese cultural attributes.
作者
喻琳芸
朱德珍
YU Linyun;ZHU Dezhen(Sichuan University of Light Chemical Engineering,Zigong 643000,China)
出处
《鞋类工艺与设计》
2023年第24期70-72,共3页
SHOES TECHNOLOGY AND DESIGN
关键词
中国传统图案
糕点
包装设计
traditional chinese patterns
pastry
package design