摘要
近几年,互联网的飞速发展,极大地便利了人们的工作和生活。随着人们生活水平的不断提高,创意创新和仪式感成为人们生活品质的重要考量。基于微信小程序的创意果品营销,将水果和鲜花进行组合销售,并提供精简和创意两种模式供用户选择,在销售的过程中更加注重加入创意和创新的元素,更好地满足人们对物质和精神的双重需求。
In recent years,the rapid development of the Internet has greatly facilitated people's work and life.With the continuous improvement of people's living standards,creative innovation and sense of ceremony have become important considerations for people's quality of life.Creative fruit marketing based on WeChat mini programs combines fruits and flowers for sale,and provides users with two modes of simplification and creativity to choose from.In the sales process,emphasis is placed on adding elements of creativity and innovation,better meeting people's dual needs for material and spiritual needs.
作者
李浩天
韩成国
葛瑞凡
孙兴民
LI Haotian;HAN Chengguo;GE Ruifan;SUN Xingmin(Jiangsu Vocational College of Agriculture and Forestry,Zhenjiang 212400,China)
出处
《现代信息科技》
2023年第22期133-136,141,共5页
Modern Information Technology
基金
江苏省大学生创新创业训练计划项目(202113103032Y)。
关键词
微信小程序
果品营销
创意设计
WeChat mini program
fruit marketing
creative design
