摘要
阐述基于互联网的电视节目融合创新特点,分析融合创新的现状和应对的策略,包括改变常规节目形式、实现多元渠道覆盖、互联网线上线下联动、依靠技术融合实现模式创新。
This paper describes the characteristics of television program integration innovation based on the Internet,analyzes the current situation of integration innovation and corresponding strategies,including changing conventional program forms,achieving diversified channel coverage,internet online and offline linkage,and relying on technology integration to achieve model innovation.
作者
翁燕
WENG Yan(Fujian Vocational College of Arts,Fujian 350001,China)
出处
《电子技术（上海）》
2023年第8期58-60,共3页
Electronic Technology
关键词
互联网
电视广播模式
融合创新
技术融合
Internet
TV broadcasting mode
integration and innovation
technology integration
