摘要
近年来,“体育+旅游”融合发展模式呈现出蓬勃发展趋势。该文通过调查研究,探析定向运动与体育旅游的融合发展路径,为促进宁夏体育旅游发展、提高城市经济价值提出相应的发展策略:构建科学管理体系;提高群众认知,加强政府监管;建立健全景区管理机制;完善发展模式及打卡形式;打造特色品牌,构建高效产业链。
In recent years,the integrated development model of"sports+tourism"has shown a vigorous development trend.Through investigation and research,this paper explores the integrated development path of orienteering and sports tourism,and puts forward corresponding development strategies to promote the development of sports tourism in Ningxia and improve the economic value of the city:build a scientific management system,raise people's awareness and strengthen government supervision,establish and improve the management mechanism of scenic spots,improve the development mode and chock-in form,and build a distinctive brand and build an efficiency industrial chain.
作者
张运浩
房施龙
ZHANG Yunhao;FANG Shilong(Ningxia Normal University,Guyuan,Ningxia Hui Autonomous Region,756000 China)
出处
《当代体育科技》
2023年第25期107-110,共4页
Contemporary Sports Technology
关键词
定向运动
体育旅游
机遇与挑战
融合发展
Directional movement
Sports tourism
Opportunities and challenges
Integrative development
