摘要
为阐述电子商务给农业带来的新变化,以丁楼村、青岩刘村为例,从市场环境、政策环境、生产模式、物流环境4个方面分析电商赋能农业模式,实现农业经济的发展,提出发挥政府职能、推出农业相关法规,加强农产品的品牌建设、完善质量监督体系,更新村民观念、引入电商培训。
In order to explain the new changes brought by e-commerce to agriculture,taking Dinglou Village and Qingyanliu Village as examples,the paper analyzed the e-commerce enabling agricultural model from the four aspects of market environment,policy en⁃vironment,production mode and logistics environment,realized the development of agricultural economy,and proposed to play the role of the government,introduced agricultural laws and regulations,strengthen the brand construction of agricultural products,im⁃prove the quality supervision system,updated the villagers’concept,and introduced e-commerce training.
作者
满学豪
于雪丽
MAN Xue-hao;YU Xue-li(School of Management,Qingdao Agricultural University,Qingdao 266109,Shandong,China)
出处
《湖北农业科学》
2023年第4期202-205,共4页
Hubei Agricultural Sciences
关键词
农业电商
农业经济
政府职能
agricultural e-commerce
agricultural economy
governmental functions
