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基于景观视觉吸引的文旅空间建设策略研究——以关中历史文化街区为例 被引量:11

Research on the Construction Strategy of Cultural Tourism Space Based on Landscape Visual Attraction——A Case Study of Guanzhong Historical and Cultural Block
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摘要 旅游景观是旅游地的核心吸引物,景观视觉的认知形成了较为全面的游览地形象,也影响着游览者的游憩体验、空间行为。依据“景观视觉吸引”原理,总结梳理历史文化街区文旅空间景观视觉吸引的建设机制。以西安市三学街历史文化街区等为对象,结合实地主观反应调查发现,关中历史文化街区文旅空间中能够对游览者产生视觉吸引的景观刺激客体接近20项,不同客体刺激物吸引游览者的分布规则为:在进入游览区文旅空间的初始阶段,“名胜古迹、摄影取景点、庆典装饰物、店招、传统建筑构筑物”等刺激物类型对游览者有较高的视觉吸引度。随着游览者滞留时间的增长与空间的转换,“名胜古迹、销售物品、店招”3类视觉刺激物产生明显的视觉吸引衰减,而“标志系统、交通车辆”等刺激物的视觉吸引度逐渐增强,需要在关中历史文化街区文旅空间建设中予以重视。研究成果和方法对其他地区历史文化街区保护与更新改造亦具有参考和借鉴意义。 The tourist landscape is the core attraction of tourist destination. The cognition of landscape vision forms a more comprehensive image of the tourist destination, and also affects the tourist’s recreation experience and spatial behavior. According to the principle of "landscape visual attraction", this paper summarizes and sorts out the construction mechanism of cultural tourism space landscape visual attraction in historical and cultural districts. Taking the historical and cultural block of Sanxue Street in Xi’an as the object and combining with the field subjective response survey, it is found that there are nearly 20 landscape stimulus objects in the cultural and tourist space of Guanzhong historical and cultural block that can generate visual attraction for visitors. The distribution rules of different object stimuli to attract visitors are as follows: in the initial stage of entering the cultural travel space of the tourist area, "scenic spots, photographic attractions,celebration decorations, shop signs, traditional architecture" and other stimulus types have a higher visual attraction for visitors. With the increase of tourist stay time and the transformation of space, the visual attraction of the three visual stimuli of "scenic spots, selling items, shop signs" decreases obviously, while the visual attraction of the stimuli of "sign system, and traffic vehicles" gradually increases, which needs to be paid attention to in the cultural and tourism space construction of Guanzhong historical and cultural block. The research results and methods can also be used as reference for the preservation and renovation of historical and cultural blocks in other areas.
作者 毕芳菲 刘加平 蔺宝钢 BI Fangfei;LIU Jiaping;LIN Baogang
出处 《中国园林》 CSCD 北大核心 2023年第2期84-89,共6页 Chinese Landscape Architecture
基金 西安工程大学哲学社会科学研究项目“关中地区乡村文化景观保护与规划研究”(编号2021ZSFP02)资助。
关键词 风景园林 景观视觉吸引 关中历史文化街区 文旅空间 视觉刺激物 建设策略 landscape architecture landscape visual attraction Guanzhong historical and cultural block cultural travel space landscape visual stimulus construction strategy
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