摘要
算法价格歧视作为一种经济现象和商业策略有构成垄断行为的可能,但从现有定价实践来看,算法价格歧视并未导致竞争机制偏航,加之自身存在实施限制,其带来的系统性风险并未真正涌现。平台经济垄断与竞争并存,简单地对算法价格歧视进行一体化规制失之偏颇,其是否违法仍需在现有反垄断法框架内进行严谨的竞争分析和法律论证。新型经济形态下规制算法价格歧视,需要平衡创新与竞争、优化反垄断监管规则和机制,推动算法权力治理工具的建立,探寻算法价格歧视行为引申的消费者保护新路径,并客观认识反垄断本身的功能及其规制算法价格歧视行为的限度。
Algorithmic price discrimination as an economic phenomenon and business strategy may constitute monopolistic behavior,but from the existing pricing practice,algorithmic price discrimination has not led to the yawning of the competition mechanism,coupled with the existence of its own implementation restrictions,the systemic risks it brings have not really emerged.The monopoly and competition of platform economy coexist,and the simple integration regulation of algorithmic price discrimination is not abstract.The innovative elements of algorithmic price discrimination do not constitute a"new type of monopoly"and require rigorous competition analysis and legal argumentation within the framework of existing antitrust laws.To regulate algorithmic price discrimination in the new economic form,it is necessary to balance innovation and competition,optimize the rules and mechanisms of antitrust regulation,promote the establishment of governance tools of algorithmic power,explore the new path of consumer protection derived from algorithmic price discrimination,and objectively understand the function of antitrust itself and the limits of its regulation of algorithmic price discrimination.
出处
《竞争政策研究》
2023年第1期54-64,共11页
Competition Policy Research
基金
中国社会科学院国情调研重大项目“互联网金融风险的法律规制”(GQZD2020007)阶段性成果。
关键词
算法价格歧视
反垄断法
竞争损害
消费者保护
Algorithmic Price Discrimination
Antitrust Law
Competitive Harm
Consumer Protection