摘要
In this era of mass content consump-tion,add quarantine in the mix and people are undoubtedly hooked to their screens all day long.Media,and in particular video con tent,reig ns supreme-even prior to the COVID-19 lockdowns.Back in 2018,a whopping 612 million inter net users in China watched online videos.So,what goes into making a good video and how can the medium be used to forward bra nd objectives?To answer these questions.