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数字经济时代农村电商集群的发展路径研究 被引量:2

Research on the development path of rural e-commerce cluster in the digital economy era
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摘要 21世纪,随着科技的迅速发展,人们逐步进入大数据时代。我国作为发展中国家的典型代表,抓住互联网发展和数字化转型的浪潮,推动数字经济的快速发展。基于此,文章分析了数字经济的含义与背景,指出新时代数字经济背景下,农村电商集群的发展状况,梳理了数字经济给农村电商集群发展带来的挑战,进而探究未来农村电商集群的发展机理和可持续发展路径,以为后来的学者研究农村电商集群和数字经济时代提供理论参考。 In the 21st century,with the rapid development of science technology,people entered the era of big data.China,as a typical representative of developing countries,seized the wave of internet development and digital transformation to promote the rapid development of digital economy.Based on this,the article analyzes the meaning of and background of digital economy,points out that the new era of digital economy background,the development of rural electricity cluster,combs the digital economy to the rural electricity cluster development challenges,to explore the future mechanism of the development of rural electricity cluster and sustainable development path,and provide theoretical reference for later scholars to study rural e-commerce cluster and the era of digital economy.
作者 吴怡 Wu Yi(Nanjing University of Finance&Economics,Nanjing,Jiangsu,210023)
出处 《市场周刊》 2023年第1期79-82,共4页 Market Weekly
关键词 互联网发展 数字经济 农村电商集群 发展路径 internet development digital economy rural e-commerce cluster development path
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