摘要
颐和路历史文化街区是南京市的重要文化记忆符号,该街区深厚文化底蕴的充分展示与活化利用对于构建城市文化品牌、发展文化产业和城市品质提升有着重大意义。从数字媒介的概念与特征着手,准确把握颐和路的文化资源特点与展示利用困境,从历史文化、业态经济和城市更新三个层面提出基于数字媒介技术的展示利用策略,探析出一条颐和路历史文化街区的文化展示与活化利用之法。
Yihe Road Historical and Cultural Block is an important symbol of Nanjing’s cultural memory.The full display and active utilization of the block’s profound cultural deposits are of great significance to the construction of urban cultural brand,the development of cultural industry and the improvement of urban quality.Starting from the concept and characteristics of digital media,this paper accurately grasped the characteristics of cultural resources and the dilemma of display and utilization of Yihe Road,put forward the display and utilization strategy based on digital media technology from the three aspects of history and culture,business economy and urban renewal,and analyzed a cultural display and activation utilization method of Yihe Road Historical and Cultural Block.
出处
《建筑与文化》
2023年第1期118-120,共3页
Architecture & Culture
关键词
数字媒介
历史文化街区
颐和路
展示利用
digital media
historical and cultural block
Yihe Road
display and utilization