摘要
随着城市治理水平的提升,有关交通信息发布体系的建设和转型升级,越来越受到主管部门的重视。广播电视、交通网站、电子站牌、可变信息版等不同信息发布方式的服务对象、服务时间、信息内容各不相同。随着“两微一抖”及商业导航等新媒体业态的发展,交通出行者的行为习惯和信息接收方式已发生深刻变化。以深圳市交通信息发布体系为例,研究传统媒体和新媒体在城市交通信息发布中的整合应用,从而推动交通信息发布模式转型升级,更好地满足不同出行者在不同出行阶段的出行信息服务需求,以打造信息传播效率更高、信息传播范围更广、出行服务品质更优的城市交通信息发布服务样板,并助推城市交通管理系统建设智能化水平的提高。
With the improvement of the level of urban governance,the construction,transformation and upgrading of the urban traffic information release system have been paid more and more attention by the competent authorities.The service object,service time and information content of different information publishing methods,such as radio and television,traffic websites,electronic stop boards and variable information editions,are different.With the development of new media formats such as micro-blog,WeChat and Douyin,the behavior habits and information receiving methods of traffic travelers have undergone profound changes.Based on traffic information release system of shenzhen as a case for analysis,to explore how it will be different ways of information content and information release,contribute to the planning and construction of the urban traffic information release system for reference,in order to make information communication more efficient,information dissemination is wider,travel service quality better urban traffic information service model.And promote the improvement of intelligent level of urban traffic management system construction.
作者
马倩
黄昕
MA Qian;HUANG Xin(Shenzhen Transportation Operation Command Center,Shenzhen 518000,China)
出处
《交通与运输》
2022年第6期98-101,共4页
Traffic & Transportation
关键词
信息发布体系
智慧交通
交通信息
城市交通
交通管理系统
交通运行指数
Information release system
Intelligent transportation
Traffic information
The urban traffic
Traffic management system
Traffic operation index
