摘要
2020年初,新冠疫情突然爆发,加之国际贸易摩擦影响,我国很多行业都受到巨大影响,尤其是社会服务行业,其中旅游业最为严重。每个行业都为抗击疫情作出努力的同时,旅游业不仅要保证企业的生存问题,还要履行企业的社会责任。怎样在突发事件中履行好社会责任是值得我们深思的问题。中国旅游集团有限公司作为旅游行业的龙头企业,在履行企业社会责任方面一直兼具专业性与创新性。本文采用案例法,分析中国旅游集团有限公司2017年至2020年的企业社会责任履行情况,并得出既保证营业收入又履行企业社会责任的途径。
In early 2020, the impact of the outbreak of COVID-19 and international trade frictions have greatly affected many industries in China, especially the social service industry. In this context, the tourism industry is deeply affected. While every industry is making efforts to fight the epidemic, the tourism industry should not only ensure the survival of companies, but also fulfill corporate social responsibility. How to carry out the responsibility in the more serious conflict is a problem worth thinking. As a leader in the tourism industry, China National Tourism Group Co., Ltd.has always been both professional and innovative in fulfilling its corporate social responsibility. This paper adopts the case method to analyze the fulfillment of the corporation social responsibility of China Tourism Group Co., LTD from 2017 to 2020, and obtains the way to ensure the operating income and fulfill the corporation social responsibility.
作者
李娜
LI Na(School of Economics and Management,Yan'an University Yan'an,Shaanxi 716000)
出处
《中国商论》
2022年第17期77-80,共4页
China Journal of Commerce
关键词
旅游行业
企业社会责任
信息披露
tourism industry
corporate social responsibility
information disclosure
