摘要
沙湾是广州历史文化名镇、广东飘色之乡。沙湾飘色集民间传统服装装饰、造型艺术和节庆表演于一体,是广州民间典型的传统艺术形式之一。然而,面对因疫情而减少聚集活动的现实,沙湾飘色的文化传播空间受到严重挤压。文章以沙湾飘色深厚的历史文化为基础,深入剖析蕴藏于沙湾飘色中的传统手工技艺和北帝民俗,提炼沙湾飘色的视觉文化元素,从民俗信仰、飘色技艺、大众日常需求3个层面进行沙湾飘色文创产品设计,为沙湾飘色的活态化传承提供设计学视角的实践路径,从而拓展沙湾飘色的传播场域。
Shawan is a famous historical and cultural town in Guangzhou and the hometown of floating colors in Guangdong.The Shawan Floating Color,which integrates folk traditional clothing decoration,plastic arts and festival performances,is one of the typical folk traditional art forms in Guangzhou.However,in the face of the fact that gathering activities have been reduced due to the epidemic,the cultural communication space in Shawan has been seriously squeezed.Based on the profound history and culture of the Shawan Floating Color,this paper deeply analyzes the traditional handicraft skills and the folk customs of the northern emperor contained in the Shawan Floating Color,refines the visual cultural elements of the Shawan Floating Color,and designs the Shawan Floating Color of cultural and creative products from three aspects:folk beliefs,floating color skills,and the daily needs of the public,so as to provide a practical path from a design perspective for the living inheritance of the Shawan Floating Color,so as to expand the communication field of the Shawan Floating Color.
作者
陈守明
唐一鸣
CHEN Shou-ming;TANG Yi-ming(School of He Xiangning Art and Design,Zhongkai University of Agriculture and Engineering,Guangzhou,Guangdong,510225)
基金
教育部人文社会科学研究一般项目(20YJC760006)
校级研究生教育创新计划项目(KA210318405)
校级研究生科技创新基金资助项目(KJCX2021022)。
关键词
沙湾飘色
北帝民俗文化
手工技艺
文化创意
文创设计
the Shawan Floating Color.
Beidi Folk Culture
Craftsmanship
Cultural Creativity
Cultural and Creative Design
