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反转新闻形成的影响因素研究——基于39个案例的清晰集定性比较分析

Research on the Factors Affecting the Formation of Reversal News Based on a crisp-set Qualitative Comparative(csQCA) Analysis of 39 Cases
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摘要 反转新闻是指在新的事实要素出现之后,公众对特定新闻事件的认知和态度出现转向的信息传播现象。数字信息时代,社交媒体以其即时性、交互性、便捷性占据主要传播地位,同时也加速了不实信息的生产与传播,导致反转新闻的发生频率越来越高。本研究关注反转新闻形成的影响因素,旨在找到导致新闻不同程度反转的条件因素组合。研究基于反转新闻的内容建构要素和传播过程要素设计条件变量,以反转时差作为结果变量,采用清晰集定性比较分析法对2017年至2021年的39起反转新闻典型案例为样本进行分析,得出导致高、低反转性新闻的6种条件组合。结果表明,涉及核心人物二元对立的道德主题新闻反转性低,来自权威信源且涉及媒介失范的视觉文本新闻反转性高,意见领袖的参与并不直接造成新闻的高反转性。在此基础上,结合案例提出发挥媒体专业优势、加强网络平台监管和提升公民媒介素养的治理建议。 Reversal news refers to the information spreading phenomenon that the public’s cognition and attitude towards a particular news event change after the emergence of new factual elements. In the digital information age, social media occupies a major position in communication due to its immediacy, interactivity and convenience, while it also accelerates the production and dissemination of false information.On this occasion, the frequency of reversal news is increasing. Therefore, this study focuses on the factors influencing the formation of reversal news and aims to find out the combination of condition factors leading to different degrees of news reversal. Firstly, the paper designs the condition variable based on the content construction and communication process of reversal news and take the reversal intension as the outcome variable. Then 39 typical cases of reversal news from 2017 to 2021 are analyzed by crisp-set Qualitative Comparative Analysis(cs QCA). Through this, six configurations that respectively contributed to the high and low reversal of news are generated. The results show that the news with moral themes involving binary opposition of core figures has low reversal, while thevisual text news which is from authoritative sources and involves media anomie has high reversal, and the participation of keyopinion leaders does not directly cause high reversal. On this basis, the article puts forward three suggestions combining with the cases to deal with reversal news,including exploiting the advantages of media expertise, strengthening the supervision of online platforms and improving citizens’ media literacy.
作者 许光 谭砚文 Xu Guang;Tan Yanwen(School of Journalism and Communication,Wuhan University)
出处 《新闻界》 CSSCI 北大核心 2022年第7期43-53,共11页 Journalism and Mass Communication
关键词 反转新闻 后真相 定性比较分析 社会信任 reverse news post truth qualitative comparative analysis social trust
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