摘要
推动滑雪产业发展是实施全民健身战略、促进经济结构转型等国家战略的重要举措之一。基于我国20个滑雪目的地相关数据,运用模糊集定性比较分析方法,从产业发展基础、滑雪消费需求和滑雪场供应能力联动视角,探索滑雪产业高质量发展的驱动模式。认为:滑雪产业发展基础、滑雪消费需求和滑雪场供应能力在推动我国滑雪产业高质量发展中具有明显的互补关系。提升地区服务化水平、滑雪场规模和滑雪场运营效率成为推动我国滑雪产业高质量发展的核心动力,而地区交通便利性、消费者滑雪关注和滑雪赛事组织是助力我国滑雪产业高质量发展的辅助力量。前因“多重并发”形成驱动我国滑雪产业高质量发展的多样化组态,根据组态分析结果,构建“滑雪场市场供给引领”“结构优化+市场带动”“基础提升+品质驱动”“基础提升+规模拉动”4种驱动模式。
Promoting the development of the ski industry is one of the important measures of such national strategies as implementing the national fitness strategy and promoting the transformation of economic structure.Based on the relevant data of the ski industry in 20 provinces in China,using the fuzzy set qualitative comparative analysis method,the driving mechanism of the high-quality development of the ski industry is explored from the perspective of the linkage of industrial development foundation,ski consumption demand and ski resort supply capacity.It is believed that the development foundation of the ski industry,ski consumption demand and ski resort supply capacity have an obvious complementary relationship to promote its high-quality development.Improving regional service,the scale of ski resorts,and the efficiency of ski resort operations have become the core driving forces while the convenience of regional transportation,consumer skiing attention and skiing event organization could be its assistance.Multiple factors above form a diversified configuration of the driving mechanism for the ski high-quality development,including"snow market supply guide","structure optimization+market driving","basic improvement+quality driving"and"basic improvement+scale driving"the four driving modes.
作者
王晨曦
满江虹
WANG Chenxi;MAN Jianghong(School of Economics and Management,Shanghai University of Sport,Shanghai 200438,China;College of Sports Humanities and Social Sciences,Jilin Sport University,Changchun 130022,Jilin,China)
出处
《上海体育学院学报》
CSSCI
北大核心
2022年第8期65-76,共12页
Journal of Shanghai University of Sport
基金
国家社会科学基金一般项目(19BTY056)。
关键词
滑雪产业
高质量发展
驱动模式
组态
定性比较分析
ski industry
high-quality development
driving mode
configuration
qualitative comparative analysis
