摘要
国内化工产品市场竞争日趋激烈。随着新时代的到来,以及“十四五”规划的落地,聚烯烃产品也将朝着满足人民健康需求、生活需求及环境保护需求的方向进一步发展。在此基础上,文章通过对“产销研用”一体化模式的深入探讨,对国家能源国能煤制烯烃产品的销售机制提出进一步发展的对策和措施。
In recent years,the market competition of domestic chemical products has become increasingly f ierce.With the advent of a new era and the implementation of the“14th f ive-year”plan,polyolef in products will further develop in the direction of meeting people’s health needs,living needs and environmental protection needs.On this basis,through the in-depth discussion of the integration mode of“production,marketing,research and application”,this paper puts forward the countermeasures and measures for the further development of the sales mechanism of national energy and national energy coal to olef in products.
作者
陈佳妍
CHEN Jia-yan(China Shenhua Coal to Liquid Chemical Shanghai Research Institute,Shanghai 201108,China)
出处
《化工管理》
2022年第16期4-7,共4页
Chemical Engineering Management
关键词
聚烯烃
产销研用
销售管理
polyolef in
production
marketing research and demand
sales management