摘要
新媒体技术的飞速发展,使微视频在社会各角落都得以渗透。微视频制作简单,传播具有实时性,可围绕作品进行互动交流,丰富了文化生活。基于此,指出微视频制作与传播的主要特点,明确微视频制作与传播现状,进一步探究新媒体环境下微视频制作与传播水平的提升方式,旨在推动微视频的进一步发展。
The rapid development of the new media technology has enabled micro-videos to penetrate all corners of society.The production of micro-videos is simple,the dissemination is in real-time,and interactive communication can be carried out around the works,which enriches peoples cultural life.Based on this,this paper points out the main characteristics of microvideo production and dissemination,clarifies the current situation of micro-video production and dissemination,and further explores ways to improve the level of micro-video production and dissemination in the new media environment,aiming to promote the further development of the micro-video.
作者
高远
GAO Yuan(Shanxi Broadcasting and Television Station,Taiyuan 030001,China)
出处
《中国有线电视》
2022年第3期69-71,共3页
China Digital Cable TV
关键词
新媒体
微视频
传播
new media
micro video
spread