摘要
今天,人的“数字化生存”正在深化为“数据化生存”。人的“画像”、身体、位置、行为、情绪与心理、关系、评价、思维方式等被全面数据化。数据化带来了人的身体存在的新方式——虚拟实体化与数字元件化,也增强了人的反身性控制与自我的量化。个人历史与记忆被外化为多维的数据化轨迹,数据也塑造了数字自我、数字人格。以数据化形式体现的外部控制也变得越来越复杂、强大。
Today, “being digital” is being deepened as “being data”.More and more aspects of human are quantified, from persona, body, position, behavior, emotion and psychology to relationship, evaluation, and way of thinking, etcs.In the context of “being data”,human body has found a new way to exist: individual’s real body is projected to virtual body and then divided into digital components, and the reflexivity and self-quantification of people are enhanced.Personal history and memory also can be constructed by data.Furthermore, data shapes the digital-self and digital personality.At the meantime, the control on individual driven by data is increasingly complicated and powerful.
作者
彭兰
Peng Lan(Research Center of Journalism and Social Development/School of Journalism and Communication Renmin University of China,Beijing 100872,China)
出处
《苏州大学学报(哲学社会科学版)》
CSSCI
北大核心
2022年第2期154-163,共10页
Journal of Soochow University(Philosophy & Social Science Edition)