摘要
产品包装在快速消费品中是不可缺少的部分,而不负责任的设计会导致很多问题。近年来,我国持续宣传人与自然和谐相处的理念,引起了人民群众对生态环境与资源浪费的重视,从而推进了包装绿色化快速发展,包装引起的环境污染问题需要从包装设计的材料,以及根本上的减量化设计、循环再生方面进行探讨。这对生态环境的保护和包装设计在未来的发展方向有着前瞻性的意义。本文基于全国包装改进成果展览,探索了产品包装的绿色化发展方向。
Product packaging is an indispensable part of FMCG, and irresponsible design can cause many problems. In recent years, China has been promoting the concept of harmonious coexistence between man and nature, which has aroused the people’s attention to the ecological environment and waste of resources, thereby promoting the rapid development of green packaging. The environmental pollution caused by packaging needs to be discussed from the packaging design materials, as well as the fundamental reduction design and recycling. This has forward-looking significance for the protection of the ecological environment and the development of packaging design in the future. Based on the National Packaging Improvement Achievement Exhibition, this paper explores the green development direction of product packaging.
出处
《包装与设计》
2021年第6期126-127,共2页
Package & Design
关键词
包装设计
绿色化发展
包装材料
增强现实技术
packaging design
green development
packaging materials
augmented reality technology