摘要
智慧出版是随着数字技术更新迭代而出现的新型出版模式,可以为用户提供个性化、场景化、多维度和持续性的知识服务。本文以8本海洋科普期刊为研究对象,对其微信公众号、微博、音频及短视频等平台内容进行梳理,分析海洋科普期刊智慧出版的发展现状及存在的问题,从内容生产方式、移动场景建设、组织模式变革和生态系统建构等方面探讨海洋科普期刊智慧出版的可行路径,为智媒时代我国科普期刊智慧出版的发展提供参考。
Smart publishing is a new publishing mode with the development of digital technology.It can provide personalized,scene-based,multi-dimensional and continuous knowledge services for users.Taking eight marine popular science journals as the research object,we sort out the contents of We Chat official account,micro-blog,audio and short video,analyze the current situation and problems of intelligent publication of marine popular science journals,and explore the feasible path of intelligent publishing from aspects of content production mode,mobile scene construction,organization mode transformation and ecosystem construction.We hope to provide a reference for the development of intelligent publishing of popular science journals in the era of intelligent media.
作者
张鑫
马克秀
宋来鹏
王鑫
周升起
ZHANG Xin;MA Kexiu;SONG Laipeng;WANG Xin;ZHOU Shengqi(不详;School of Economics,Qingdao University,266061,Qingdao,Shandong,China)
出处
《编辑学报》
CSSCI
北大核心
2021年第6期625-629,共5页
Acta Editologica
基金
国家社科基金青年项目(20CXW015)。
关键词
智媒时代
海洋科普期刊
智慧出版
发展路径
intelligent media era
marine popular science journals
intelligent publishing
development path
