摘要
本文主要以高职院校学生为研究对象,对广告设计与专业发展背景进行分析,围绕社会需求提出教学改革措施,通过创新教学方式和教学模式,为提高学生实践能力、职业技能奠定基础,使其更好地适应社会环境。
This paper mainly takes higher vocational college students as the research object,analyzes the background of advertising design and professional development,puts forward teaching reform measures based on social needs,and lays a foundation for improving students’practical ability and vocational skills through innovative teaching methods and teaching models.,so that it can better adapt to the social environment.
出处
《时尚设计与工程》
2021年第6期27-32,共6页
The Journal of Fashion Design and Engineering
关键词
高职院校
广告设计与制作
教学现状
改革措施
higher vocational colleges
advertising design and production
teaching status
reform measures
