摘要
武陵山片区自然资源、人文资源、民俗体育文化资源丰富多样、吸引力强,为发展民俗体育旅游奠定了扎实的资源基础。本文运用SWOT分析法,从优势、劣势、机遇、威胁四个方面分析了武陵山片区发展民俗体育旅游的条件,以期为武陵山片区提高民俗体育旅游资源开发效果、促进民俗体育旅游发展提供参考。
The Wuling Mountain area is rich in natural resources, humanistic resources, and folk sports and cultural resources, and has a strong attraction, which has laid a solid resource foundation for the development of folk sports tourism. This article uses the SWOT analysis method to analyze the conditions for the development of folk sports tourism in Wuling Mountain from four aspects, including advantages, disadvantages, opportunities and threats, in order to provide references for improving the development effect of folk sports tourism resources and promoting the development of folk sports tourism in Wuling Mountain.
作者
唐丽
TANG Li(School of Physical Education Science,Jishou University)
出处
《商展经济》
2021年第21期35-38,共4页
Trade Fair Economy
基金
国家社会科学一般项目“武陵山片区民俗体育传承与旅游产业的耦合机制研究”(18BTY063)。
关键词
武陵山片区
民俗体育旅游
SWOT分析法
发展条件
措施
Wuling Mountain area
folk sports tourism
SWOT analysis method
development conditions
measures
