摘要
随着当代大学生群体数量不断增长,党和国家倡导大学生响应国家创业、创新号召,依托新时代的新要素进行创新创业。在新时代背景下,社交媒体正在改变大学生创新创业方式,高校创新创业教育体系应当随着社交媒体的变化不断调整,达到借助社交媒体促进大学生创业能力提升的目的。简述社交媒体对大学生创业能力提出的新要求,探究社交媒体环境中大学生创新能力培育存在的问题。提出培育师生社交媒体创业意识、构建具有媒体属性的创业团队、畅通媒体创业资源渠道等策略,为推动社交媒体与大学生创业教育的融合建言献策。
With the continuous growth of the number of contemporary college students,the Party and the state advocate that college students respond to the national call for entrepreneurship and innovation,and rely on the new elements of the new era to carry out entrepreneurial innovation.In the context of the new era,social media is changing the ways of college students’innovation and entrepreneurship,and the innovation and entrepreneurship education system in colleges and universities should be continuously adjusted with the changes in social media to achieve the purpose of using social media to promote college students’entrepreneurial capabilities.The article briefly describes the new requirements of social media for college students’entrepreneurial ability,explores the problems in the cultivation of college students’innovative ability in the social media environment,puts forward strategies such as cultivating teachers and students’social media entrepreneurship awareness,building entrepreneurial teams with media attributes,and unblocking media entrepreneurial resource channels,and offers suggestions for promoting the integration of social media and college student entrepreneurship education.
作者
臧蓉蓉
Zang Rongrong(School of Thermal Engineering,Shandong Jianzhu University,Jinan 250101,China)
出处
《继续教育研究》
2021年第12期53-56,共4页
Continuing Education Research
关键词
社交媒体
大学生
创业能力
Social media
College students
Entrepreneurial ability
