摘要
本文首先描述了大数据的概念与在社会实践中的价值,并简要的介绍了现代社会广告监管的重点与难点。然后提出建立智能广告监管平台的目标和主要功能,并重点将平台实现过程中的关键功能的设计进行了重点说明。最后指出所设计系统的实际意义所在。
This article first describes the concept of big data and its value in social practice,and briefly introduces the key points and difficulties of modern social advertising supervision.Then it puts forward the goal and main functions of establishing an intelligent advertising supervision platform,and focuses on the design of the key functions in the process of platform realization.Finally,point out the actual meaning of the designed system.
作者
王海林
WANG Hailin(School of Information Technology&Engineering,Guangzhou College of Commerce,Guangzhou Guangdong 510555)
出处
《软件》
2021年第6期139-141,共3页
Software
关键词
数据整合
大数据分析与可视化
广告监管系统
data integration
big data analysis and visualization
advertising supervision system
