摘要
杨柳青年画是中国年画的典型代表,但在时代变革大潮的冲击下,其发展状况令人堪忧。如何对其进行保护和创新,从而适应时代需求是摆在人们面前的一个共同课题。与此同时波普艺术的盛行却是另一番景象,二者在地域上相隔千里但是从技术、视觉、观念诸方面却有着千丝万缕的联系,文章旨在"他山之石,可以攻玉",在研究波普策略的基础上对二者进行比较,并分析杨柳青年画的困境及原因,提出顺应时代变化,丰富和拓展年画创作的载体;创新年画题材和创作元素,创新生产经营管理模式。
Yangliuqing of New-Year Pictures is a typical representative of Chinese New-Year Pictures,but under the impact of the tide of change of the times,its development status is worrying.How to protect and innovate to adapt to the needs of the times is a common issue facing people.At the same time,the prevalence of Pop art is another scene.The two are geographically separated by thousands of miles,but they are inextricably linked in terms of technology,vision,and concepts."Stones from other mountains can be used to attack jade",compares the two based on the study of Pop strategy,and analyzes the plight and reasons of Yangliuqing of New-Year Pictures,proposes to adapt to the changes of the times,enrich and expand the carrier of New-Year painting creation;innovate New-Year painting themes and creative elements,and innovate production and management mode.
作者
赵康林
Zhao Kanglin(TUT School of Art&Design,Tianjin 300384,China)
关键词
波普艺术
波普策略
杨柳青年画
传承
发展
Pop art
Pop strategy
New-Year Pictures in Yangliuqing
heritage
developme
