摘要
罗英锡团队制作的网络完整版视频和5 min电视节目,充分发挥了互联网和电视平台优势,效果良好,探索出一条互联网与电视融合的新路径。通过对案例的分析,回溯其融合历程,分析优势所在,结合传媒的实际情况,为"互联网+电视"的产业融合提出建议。
The full-version network program and 5-minute TV program produced by Na Young Seok give full play to the advantages of Internet and TV, and explore a new integration path of Internet and TV. This article takes the case as an example, reviews the integration process, analyzes its advantages, and proposes suggestions for the subsequent integration of Internet plus TV industry based on China’s reality.
作者
龚哲
GONG Zhe(Nanjing City Wall Protection and Management Center,Nanjing 210000,China;Nanjing City Wall Research Association,Nanjing 210000,China)
出处
《中国有线电视》
2021年第8期867-869,共3页
China Digital Cable TV