摘要
针对非物质文化遗产缺乏宣传和文创产品营销渠道单一这两大问题,设计并实现了基于Web的数字化新文创平台。选取Web技术进行开发,生动设计交互界面。以"科技+文化"为战略基础,利用具备较高信息传播效率和较广覆盖范围的新兴互联网媒体,为大众提供了解非物质文化遗产的新渠道,助非遗文化传播一臂之力。
In view of the lack of publicity of intangible cultural heritage and the single marketing channel of cultural and creative products,a new digital cultural and creative platform based on Web is designed and implemented.Select Web technology development,vivid design of interactive interface.Based on the strategy of"technology+culture",new Internet media with high information dissemination efficiency and wide coverage can be used to increase the channels for the public to know about intangible cultural heritage and give a helping hand to the dissemination of intangible cultural heritage.
作者
王楠
许新华
赵琼妮
兰岚
WANG Nan;XU Xinhua;ZHAO Qiongni;LAN Lan(College of Computer Science and Information Engineering,Hubei Normal University,Huangshi Hubei 435002,China)
出处
《信息与电脑》
2021年第11期158-159,共2页
Information & Computer
基金
湖北省大学生创新创业训练计划项目“文化印迹:数字化新文创馆”(项目编号:S202010513048X)。
关键词
WEB技术
非遗文化保护
交易平台
Web technology
protection of intangible cultural heritage
trading platform
