摘要
从现阶段来看,电力营销水平以及质量方面还存在欠缺。电力营销稽查是保障营销工作精准度及合理化的重要环节,建设健全的电力营销稽查监控体系显得十分重要。文章提出建设大数据信息平台、营销稽查监控平台,整合线上线下的方式改进现有的电力营销监控体系并打造健全的营销稽查管理体系,有助于营销稽查管理水平和效益的进一步提升。
At this stage,there are still deficiencies in the level and quality of power marketing.Power marketing audit is the key link to ensure the accuracy and rationality of power marketing,so it is very important to build a perfect power marketing monitoring system.This paper analyzes the current problems,puts forward the construction of big data information platform,marketing inspection and monitoring platform,and combines the online and offline ways to build a perfect power marketing monitoring system to promote the further improvement of power marketing management level.
出处
《今日自动化》
2021年第1期118-119,共2页
Automation Today
关键词
营销
稽查监控
体系
power marketing
marketing inspection
monitoring system